Blige participated in Burger King’s celebrity campaign and her ad spot appeared online alongside David Beckham, Selma Hayek and Jay Leno. MJB’s video suddenly disappeared from the net after it received a ton of backlash, yet Beckham, Leno and Hayek’s commercials all still remain online.
I’ve posted the video below for those of you who can’t figure out what all the controversy is about. It’s just chicken… right?
Watch Mary J. Blige’s Burger King Commercial & discuss…
Sing along! ♫“Crispy chicken, fresh lettuce, three cheeses, ranch dressing wrapped up in a tasty…flour…tortilla.”♫
Ok… did you guys see anything out of the ordinary? (well.. besides that whole stereotype of black women and fried chicken).
I could NOT STOP LAUGHING when I first saw the commercial and I swear I thought it was spoof… a Saturday Night Live skit… a prank… ANYTHING but “real life!”
Clearly the joke was on us… and Mary…. *sigh*
Mary J. Blige is an musical icon and I don’t know WHO authorized this buffoonery but clearly someone in her camp needs to get the boot! You cannot lead me to believe that Mary thought that commercial was a good idea.
Did anyone even preview that commercial before it was hilariously released to the masses??
After Mary’s commercial mysteriously disappeared from just about everywhere online, GAWKER contacted Burger King to find out why it was pulled and they responded with the following:
The Mary J. Blige advertisement has been pulled due to a licensing issue. BURGER KING® expects to have the Blige ads back on air soon.
I honestly don’t think the video will ever be played in the mainstream, but it did garner BK quite a bit of press. Maybe their next press release will say simply “April Fools!”