Idris Elba has not only been straining his vocal cords with his new music career (click HERE if you missed that), but he’s been getting his supermodel swag on as a new spokesperson.

If you haven’t heard by now, Stringer Bell Idris is the new sexy face of Smartwater…. and I swear that long lean bottle has NEVER looked so good!

MMMmmmmm…. CHOCOLATE! 🙂

The campaign was shot earlier this summer and will run in several national magazines such as GQ, Essence, and Mens Journal. The ads, shot by noted fashion photographer Norman Jean Ray, feature ‘Dris in scenes that depict his lifestyle and the importance of smartwater in his daily routine.

What do you think ladies?

Would you buy water from Idris Elba?

In case you missed it:

Idris Elba ?Mistakenly? Tweets Sexy Late Night Surprise? [PHOTOS]
Quick Flix: Idris Elba Hosts Remy V Event?
New Video: “Private Garden” ~ Idris Elba