It’s official! Russell Wilson is making the most of a very marketable personalty trait… being a ‘Good Man’!

Good men may be hard to find these days, but at least one ‘Good Man’ is basking in the glow of his virtue.

The Seattle Seahawks quarterback (also known as Ciara‘s boyfriend) recently launched a fashion line. The line, named ‘Good Man’ clothing was created in hopes of benefiting inner city youth.

Just prior to the launch, Wilson took to the streets to ask the public, ‘What exactly is a ‘Good Man’?

Watch video + more details about Wilson’s new ‘Good Man’ clothing line below…

VIDEO: Russell Wilson Asks ‘What is a Good Man’ (GoodMan Brand Launch)

Through his ‘Good Man’ line, Wilson promises to donate $3 from every purchase to an organization assisting inner-city education and children throughout the United States.

We want to inspire people everywhere to do good. And we want to make it easy to get started. For each item you purchase, we?ll donate $3 to the Why Not You Foundation, which tackles big issues like childhood cancer, world hunger, and domestic violence. This is just the beginning.

What good will you do today?

Be Good.

#LeadInspireLive

Russell Wilson’s ‘GoodMan’ Brand collection is available at Nordstrom.

What do you think about Russell Wilson’s ‘Good Man’ Brand idea?

Clever? or Corny?