Clifford “T.I.” Harris is movin on up! *cue Jefferson’s theme song*
The superstar rapper announced a few weeks ago that he had been named as “official endoser and global spokesman” for R?my Martin Cognac but apparently he’s waaaaay more than just a spokesperson!
T.I., shown all smiles at the Official GBK Backstage Talent Lounge at the BET Awards, certainly has a reason to smile these days. His pockets are on swole with opportunities pouring in left and right.
Today T.I. was officially named “Global Creative Consultant” for the high end cognac brand. According to AllHipHop:
Rapper T.I. was officially named Global Creative Consultant of the R?my Martin Cognac brand today (June 29th). Under teams of the deal, T.I. will work to help with promotions, merchandising and digital media campaigns for a variety of the R?my Martin cognac marques.
The rapper has already started offering creative input towards R?my Martin?s ?Things are Getting Interesting? campaign. R?my Martin will help T.I expand his K.I.N.G. Foundation by providing funds to the non-profit, which helps low income families through a variety of community-oriented programs.
“T.I. is a powerful voice in the entertainment world as a recording artist, actor and producer. And R?my Martin recognizes the similarities between the art of producing fine cognacs and blending music and words to create hit songs,? said Lamar Johnson, Director of Marketing and Branded Entertainment, R?my Cointreau USA, Inc. R?my Martin and T.I. will work jointly to market and promote a new signature blend of the premium brand R?my Martin V.S.O.P., which the rapper developed on a trip to the company?s headquarters.
You betta get it then Tip!