Keyshia Cole has recently been named the face of Luster’s newest line of products. The line will be called Luster’s Pink Brand Smooth Touch and Keyshia’s image will be featured on limited edition relaxer kits.
“When we were thinking about the image and benefits of Smooth Touch, Keyshia Cole was a perfect choice,” said Jory Luster, president of Luster Products. “It was important to us to work with someone who already had success and visibility, but also could relate to our target and be someone they would want to emulate. Keyshia is young, talented, beautiful and has an electric personality. She’s perfectly represents the woman who uses Smooth Touch products.” Luster’s Pink Brand Smooth Touch line of hair care products will arrive in stores this summer. (Source)
Way to go Keyshia! Click over to UCraveIt to check out video of the unveiling of Keyshia’s box. Ummm…not THAT box….Perverts! 😯