Rihanna’s “Rude Boy” Music Video Stills

Rihanna has gone from black & white to technicolor in this bish! Check out a few video stills from her upcoming “Rude Boy” single:

Rihanna revealed a while back that the costumes for the video shoot would have Jamaican vibe. “A lot of my videos are really dark and edgy and tough. ‘Rude Boy’ is more playing along the lines from my roots,” she said. “We used a lot of color, but also the costumes were very Jamaican dance-hall queen type.”

Colorful is an understatement! More below: