What’s a Super Bowl without a half-time show??
While many would surmise that the big game itself is enough, there are those of us who consider the commercials and star-studded entertainment the Super Bowl’s biggest draw.
Atlanta is less than 6 weeks from hosting the Super Bowl and apparently the half-time show is suffering from a lack of celebrity involvement. In fact, Variety has labeled it, “Music’s Least Wanted Gig,” due to all the controversy surrounding the NFL’s stance on a player’s right to protest.
The Super Bowl hits the Mercedes Benz Stadium in Atlanta on February 3rd and no performer has been officially announced as of yet.
Maroon 5 has signed on as a headliner but the band has reportedly had issues finding acts to join them on stage, having been turned down by at least half-dozen top acts.
Who would have thought that the Super Bowl halftime show, an American institution watched by more than 100 million people, would become the least wanted gig in music?
But thanks to the ongoing controversy concerning the NFL’s stance on a player’s right to protest, brought to the forefront by football’s top conscientious objector Colin Kaepernick, Maroon 5 learning the precarious stance that the performance represents.
Rihanna was first to pass on the opportunity to perform during half time alongside Maroon 5 and several others in the entertainment community have followed suit, refusing to perform for the NFL in support of Kaepernick and his rights to be employed even if no team wants to employ him.
With it’s stance on kneeling, the nation’s leading sports league and its grandest sports event have become as toxic to the entertainment industry as red meat and pork.
While past Super Bowl halftimes have brought us performances by Janet, Prince and Beyonce, it seems that Super Bowl LIII will be a bit lackluster.
Surprisingly, Atlanta is the home of many a legendary artist… we’ve got Outkast, Ludacris, T.I., Jeezy, Toni Braxton, Jermaine Dupri, Migos, but so far, word on the curb is that no one wants to touch anything that has NFL attached.
There are sure to be stellar concerts surrounding the event but apparently no one is willing to perform AT the event.
On a related note, comedian Amy Schumer recently hit social media to implore Adam Levine and the rest of Maroon 5 to join in on the boycott and skip halftime, too. Schumer has even vowed not to appear in any commercial airing during the game.