Instagram left it’s mark on many an account yesterday after a clean up of spam accounts caused a decrease in followers.
The social media site warned users that their numbers might be changing but the warning fell on deaf ears until users saw the decline with their own eyes.
I’m not one to obsess over follower count, but there are many out there who keep tabs and being that the internet is like a form of high school, the popularity contest left many with hurt feelings when the awoke to less than stellar numbers.
A crackdown on spam Instagram accounts has triggered a cataclysm in the world of low-grade social media celebrities. The event, which began today after the photo-sharing service made good on its promise to start deleting millions of fake accounts, has been dubbed the “Instagram Rapture” after the follower counts of apparently popular Instagrammers were savaged.
Rapper Tyga saw his followers drop from 5.5 million to 2.2 million, and Ma$e felt so distraught after freefalling from 1.6 million followers to around 100,000, that he deleted his entire account!
This top 100 list will really put the ‘lost followers’ controversy in perspective! Major celebrities like Beyoncé followers count took a huge dent. Justin Bieber’s figure dropped by 3,538,228 — but the process hit some less well-known names harder.
Singer Akon shed some 56 percent of his followers in the space of a few hours, while Allia’s figures above show a user named chiragchirag78 who plummeted from more than 3 million followers to exactly eight. (FYI: Chiragchirag78’s Instagram account no longer exists.)
While some declines are an indication of ‘bought’ followers, many popular accounts like Instagram, Oprah, Beyonce etc are merely a breeding ground for spam accounts anyway.
Where you hit by the InstaPurge?