
“YOLO,” which is an acronym for “you only live once,” is typically used to rationalize impulsive or reckless behavior.
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The phrase has become a staple in pop culture conversation and Drake feels he’s solely responsible for popularizing the term on his 2011 hit “The Motto” off his album “Take Care.”
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Now Drake wants compensation from several retailers who have used “YOLO” on merchandise.
The Young Money mogul recently hit up instagram with a few photos that he insinuates may be infringing upon his ownership of the famous phrase.
Details below…
According to BlackEnterprise, it’s unclear if Drake has a trademark for the term because there are currently over 100 YOLO trademark applications in the United States for every imaginable item, ranging from t-shirts to cologne.
Drake is also not credited with originating the term in pop culture, that honor belongs to Adam Mesh from the NBC reality show “The Average Joe.”
KnowYourMeme.com reports that Mesh used the term in 2003 and then developed a YOLO clothing line in 2004. (via: Gawker.com)
Maybe Drake is just joking….
Do you think Drake has a claim for YOLO?
**Props to iteachoneofu for the tip!
FULL PHOTO GALLERY






















_ sit boy sit!!!
Gwendolyn, how dare you give Drake ONE seat! You need to give him EVERY seat @ the Staples Center!
What the hell is he talking about, a check for “YOLO?!” Fuck that!
Using the term YOLO the fad has come and gone. So how big will his checks really be.
U big Drip if that’s the case you should pay Yolo County in California for the use of Yolo…. what the fucc you older than 2seconds, Say a word now you want to get paid sit yo GREEDY AZZ down some where… People ,they sure do act silly azz shit when they get money….SIT THAT AZZ DOWN U DIDN’T MAKE MOST OF THE WORDS YOUV’E SAID ON ANY TRACK YOU PUT OUT LITTLE BOY PLEASE….
Right Fredrick lol I’m just too busy to care and make more. He needs a universe of them.
LMAO niggas these days! Drake sit yo lame ass down
still he brought it about but stupid for not trademarking like bling bling with weezie should have known better
If he didn’t trademark it, he’s shit out of luck. I’m sure he’s salty that he’s not getting a cut out of all of this merchandise. That’s why people need to know the business side of the entertainment industry instead of always trying to be in front of the cameras making leftovers.
This isn’t a surprise, you’ll know that THUMB with EYEBROWS is SENSITIVE AS HELL!!
Honey, if he didn’t apply for multiple trademarks for multiple individual items, he needs to have a one of these >> ___/
didn’t he also say he is only successful singing rapper?…ja rule…nelly tried, hell even biz markie if u wan take it back, he is half white….white ppl love taking credit for ish that aint on them
I think he’s an idiot, trying to capitalize on a phrase he didn’t even create. How arrogant. All that money and he has yet to buy a clue.
There’s a restaurant name YOLO in Fort Lauderdale should they go after him because the restaurant was there before his song.
Ummm, in the pic with the money, is that his peen on his right leg? Inquiring minds…
On topic: If he wasn’t the first, then he can have a sit down _/
YOLO is about to go to the grave just like Jiggy and Bling did..once old white folks know what the word is, it’s a wrap..so good luck on the check…
The dumbest acronym ever coined and it has young adults everywhere doing stupid shit in honor of Y.O.L.O….just what every mom wants to etch in her kids tombstone! Drakes ol’ chromosome missing looking ass can keep it! Somebody cut him a check quick because sooner or later people are gonna get sick of listening to that suicide provoking shit he calls music.
I have tried to like Drake’s emo ass, but Wheelchair Jimmy is really pulling it with this lil stunt. Should’ve trademarked it, Aubrey, and then you wouldn’t be all in your feelings. You Young money clowns are something else-Weezy gotta be passing that cup around. Next time, sip slowly Aubrey, because you are doing waay too much.
As I said on another blog…
How is Drake going to trademark YOLO, when he got it from Bay Area rapper Mac Dre. I could of sworn that is why Drake and Young Money came and shot the video for the song here (Bay Area, Northern CA). I know Mac Dre is dead, but isn’t that why he put E40, Too Short and several other Bay rappers including Dre’s old rapping buddy’s in the video.
I know Mac Dre didn’t create YOLO but Drake already admitted that’s where he got it from so how is he trying to trademark something he got from somebody else?
Very good point.
DRAKE!!!! STFU and GTFOHWTBS!!! You did not create the word YOLO. Mac Dre coined the word YOLO. That’s why you featured him in the video, had his mom in the beginning of the video, and shot the video in the BAY AREA. Child PLEASE!!! Also, YOLO county is in Sacramento. They have always said You Only Live Once. You are just like the whore Evelyn…trying to take credit for terms that have been around since ’84. __/ <—- several
Uhm…take that shyt back to Canada…and STAY OUT! Ugh!
Rite..has his working visa expired yet?Damn!
Nope. Too little too late.
I personally believe the term is b.s. since I believe in reincarnation.
Sat down sumwhere Aubrey!
He needs to work on those puny ass arms of his. Drake is too damn old to have the body of an 8th grade Boy Scout!
ANYONE EVER NOTICE THAT EVERYBODY ON YOUNG MONEY IS LIGHT SKIN BC WAYNE & BABY LIKE LIGHT SKIN MEN & WOMEN "IT LOOK BETTER RED"…..GAY ASS NIGGAS. THIS CORNY ASS WHITE BOY, THIS DUDE IS A JEW
GAY ASS NIGGA, WITH HIS BEST HOOD IMPRESSION; 2 MIDDLE FINGERS UP
LOL!!! That shit craze…
Dana T.
that shit is NOT a "staple in pop culture" fuck outta here, aint nobody even sayin that shit nomore. and when ppl do it goes like this ::::: "JUST FELL OUT OF A TREE!" "YOLO!!!"