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J.Crew is known for its tasteful and modest clothing, with the likes of first lady Michelle Obama frequently rocking their brand as well as other budgeted items like H&M and The Gap.
The clean, wholesome image of the successful clothier is now being questioned after they dipped into transgendered identity politics. J. Crew is now facing a slew of controversy over a recent magazine ad featuring a young boy wearing pink toenail polish.
The image is strangely reminiscent of little Dyson, the 5-year old boy who wore princess clothes…
[READ: Parents Support 5-year old Son Who Aspires to be a Princess... ]
But I digress…
The controversial clothing company ad shows one of their top designers painting her young son’s toenails neon pink and it has some parents and doctors seeing red.
Check out the ad and the complaints below:
The image appears in a feature called “Saturday With Jenna,” which was emailed to customers last week and highlights a few of J.Crew president and creative director Jenna Lyons’ favorite products — including the hot pink Essie nail polish seen above on her son, Beckett.
The caption below the picture reads, “Lucky for me I ended up with a boy whose favorite color is pink. Toenail painting is way more fun in neon.”
According to FoxNews, not everyone sees the ad as fun and/or funny. Many feel that J. Crew is overstepping it’s bounds and is “exploiting Beckett behind the facade of liberal, transgendered identity politics.”
“This is a dramatic example of the way that our culture is being encouraged to abandon all trappings of gender identity,” psychiatrist Dr. Keith Ablow wrote in a FoxNews.com Health column about the ad.
Jo B. Paoletti, author of “Pink and Blue: Telling the Girls From the Boys in America” tells FoxNews that she believes critics are overreacting.
“Lots of kids, say 7 and under, might ask their parents for something that would seem to be cross gender, and I think most parents, especially in the privacy of their own home might think, what’s the big deal?” Paoletti said.
J.Crew spokeswoman Margot Fooshee said the company had no comment on the ad. Jenna Lyons did not respond to direct requests for comment.
When asked if the ad crossed the line, a majority of Fox News Twitter users backed Paoletti.
But not everyone agreed…. Ohthatmomma writes:
(source)
What do you guys think? Is it really a big deal that the young boy’s toes were being painted pink or is J. Crew trying to make a subliminal statement?
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Why is the color of polish and this little boy being construed as "transgender"? Let the little boy be a kid and stop judging other people!
I guess no little girls were available to shoot the ad that day huh? *eyeroll*
Totally inappropiate, it should have been a little girl in the ad, not a little boy. This shouldn’t be encouraged at such a young age.
LMAO @ iLuLuOnline
Nah..the little girls were posing for pics with toy guns and dildos between their legs.
This is all fagonization of our children so that our culture can digress further into the same traps that ancient Rome fell into. You get rid of God, you destroy your son’s manhood and you keep your girls undereducated, underpaid and over exposed.
A hot mess. But oh well, if it’s this nation’s time to fall then so be it.
I agree with @HotCaddyGirl. If half of you commenting on this site live/from Atlanta, this shouldnt be a surprise to you. At least the little boy isn’t wearing 6inch heels, makeup, and rocking a fade. I simply see a little boy and his mom having fun, he probably won’t even remember this shit!
Once again the liberals and gay, and feminists who dominate the media and advertising professions will continue to emasulate and chip away at any image that is obviously male in order to fulfill their transgender agenda.
WOW, some of you (The right one) really should be using spell check or something, dayum…use real words at least…lol.
As far as this ad goes, get over it. Those of you that have little boys, I know good and well, there have been times when you were bored and painted your babies toenails and fingernails…I did it myself. Stop being drama queens and live YOUR life.
I have a SON and I DO NOT and WILL NOT paint his toes. When we get bored we read and go outside and play, that’s how I let him be a child. NEVER has it crossed my mind to paint his toes. Nail polish, heels, make up, etc. is not for men I do not care if you stay in ATL, NY, LA, or China you should not be use to it. I say let grown people do what they want, but do not suck innocent children into your twisted confused mindset and do not attempt to confuse mine!!!!!!
As someone said on the news this morning, if this were a little girl playing with trucks in the mud no one would think anything of it.
@ Kamalla….people are never “fagonized”…you say such things out of ignorance. I hope you are blessed with a gay son or daughter so your little mind has a chance to open.
I have three younger brothers and I do not recall my dad or mom painting any of their toes out of boredom. Hell, the only thing we painted was the house – inside and out! LoL! Beckett may not remember this, but when he is older leave it to his peers to use this photograph as a reminder. Let him run for public office, I am sure these pics will resurface again. Remember, nothing ever really leaves the internet once posted.
I have no issue with his favorite colour being pink. I do see an issue when the parent chooses to engage her child in behaviour that can be confusing to a child that is still developing; mentally and physically. A child this young probably has not begun to really questionhis sexuality or gender role. So this is one way of adding to the confusion, on top of all the stimuli from everyday life and the media.
Where is this child’s father? What does he have to say about his son being on the World Wide Web in pink nail polish? Chances are she is a single mom who had a son instead of the daughter she would have prefered.
Is it really that serious??? I’ve seen worse things that parents have done to their kids on the World Wide Web…for instance the parents who have their children smokin weed but anyway… If you really think that painting a child’s toenails is going to cause them to be gay then you have some issues that you need to deal with within yourself.
You know they did this just to stir up controversy and bring fresh attention to their brand and we’re all feeding into it.
And my mom never got bored with her sons to the point where she painted their nails lol
This is deeply shocking to a lot of us out here in (yes I wrote it right) California!!!!!!
I work with a clinical psychologist and she has told me, and others, this picture is all about the Mother and the Mothers wants and desires. And I also quote – the Mother most likely wanted a girl and is doing things to her little boy that remind her of the girl that she had so wanted.
By the by, where is the Father on all of us this as regards his little boy?
Why drag the First Lady into this just because she wears J Crew? So unnecessary!
@ landon…chile please….if you like that mess then by all means pimp out your son and dress him up like a fairy and advertise that mess on craigslist for all the pervs to get aroused over. You know dang well the majority of this mess is the result of a lack of nurturing, involved fathers, proper upbringing and early on child molestation. Blessed my azz! There is not proof WHATSOEVER that anybody is born this way (in my lady gaga voice). Y’all been looking for a genetic link for DECADES and haven’t found one yet cuz it don’t exist. We see genetic links for everything from breast cancer to blindness but nothing for this. But I aint mad at you! KEEP HOPE ALIVE! lmao
@ Susan J.
Good observation! Mothers have gotten mighty weak over the last few generations. Women were not meant to carry the burden of parenting all by themselves. I bet though, a lot of women encouraging this mess in their sons. Probably some deep rooted psychological flaw that makes them not want to deal with the reality that a son will eventually find a wife and forget all about his mother. You heard the term "momma’s boy". Some women encourage that mess.
Is this really that big of a deal??? Get over it… if you don’t like it… simply don’t look at it!
To Wakeelah, coco21, quantumpeach, susan j. sager, and MOSTLY Kamalla…you guys are fu**ing retarded. Kamalla, for you to call a homosexual a fairy and a future child molester is completely shocking. Evidentally none of you have a child. It has happened many times in my experience that while I was putting on nail polish that my boy asked me to put some on him when he was 2, 3, & even 4 yrs old. It was fun for him…kind of like wearing a costume. Does that make him gay? Absolutely not!!! He’s 8 years old now and he talks about girls being cute and everything. All you people should get a life or maybe look into your lives and realize there’s probably some lack of bonding with your mothers. Also, Kamalla, just because she painted her son’s nails doesn’t mean she’s going to whore him out on Craigslist for some pedophile to see. Since when do pedophiles go for boys with pink nail polish? What is your insight on guys wearing pink shirts? Do you think they grew up without a father and their mother dressed them like girls because they secretly didn’t want a son? GROW UP PEOPLE!!! GET A FU**ING LIFE!!! I don’t see anyone making a big deal about little girls walking around Walmart with a ton of makeup on. I don’t see any people protesting some of these provocative clothes they have out for 5 year old girls. HELLO!!! They have knee high "hooker" boots for 5 yr old girls and none of you are saying anything about pedophiles or mothers whoring their kids out. Get your priorities straight and start bitc**ing about things that matter. I’m 100% certain pink nail polish on a boy doesn’t matter one da*n bit. GET A LIFE!!!
One more thing…even if that child did grow up to be gay would that really matter? Why would any of you care if that child is gay or ended up a little flamboyant? Is it hurting any of you? Is he coming to your doors asking to borrow your high heel shoes or makeup? I think not so why do you care? Also, Kamalla, the fact that you said mothers have gotten weak over the last few generations and aren’t meant to be single parents appalls me. I was a single parent for 2 years. It’s not a choice most times but it doesn’t make us single mothers any weaker. If anything, it makes us stronger because we know what it’s like to be the mother and the "father" in the child’s life. What would you know about being a single parent? Obviously nothing or you wouldn’t call single mothers weak. DON’T EVER SAY WOMEN CAN’T CARRY THE BURDEN OF BEING A SINGLE PARENT. Besides, parenting isn’t a burden anyways. It’s a blessing whether you’re a single parent or not. You need to do some soul searching or crawl out from under that rock that you live under. Where are you from anyways? Let me guess? India or some other country that believes women should rely on men and women shouldn’t do anything by themselves because they don’t know how? Let me tell you something, you horrible person, women can do things by themselves. It’s 2011, not the 1930′s. Sounds to me like you’ll never be able to do anything by yourself because you have a nasty attitude about women. Maybe you should check yourself into a mental institution because you sound pretty messed up. Or here’s a better idea…go back to that 3rd world country your from or that rock you live under and stay there forever until you die. You don’t belong into today’s world with your stupidity and ignorance. People like you make me sick and I really wish you were in front of me right now. Being a prior single mother, I despise people like you that make single-parenting sound disgusting and appalling. I want to punch people like you in the face. I usually don’t have an anger issue and I’m usually a very happy person but reading what you wrote on here makes me sick to my stomach. I can’t fathom that there are actually people like you out there that are willing to put sh** like what you wrote on the internet for others to read. Like I said before….GROW THE FU** UP AND GET A FU**ING LIFE!!!!!!!!!
For one Gender roles are not black and white, people are not born to which they follow the guidelines of girls play with barbies and boys play with guns. Girls wear skirts boys wear pants. Those are guidelines created by society we live in; and the society we live in is changing. I see nothing wrong with a mom having fun painting her son’s toe nails pink. That is not going to make the child gay or transsexual. Just like how it use to be said that if a girl is a tomboy she is going to be a lesbian, or how it used to be spread around that gay men are child molesters. These are all witch trial ways to isolate a group of people in our society who are all unique in their own way and have nothing to be ashamed about.
Humans decided pink was for girls (actually, in the past, it wasn’t).
Humans made nail polish.
Humans made makeup.
Humans made jewelry.
Humans made pants.
Humans made dresses.
Somehow, someone–some human–decided along the way that one gender would have some of these and the other would have some others. What if we hadn’t made this decision? What if way back in the day, we decided that robes were the way to go, and that everyone would just wear robes? And the body paint of warriors was ‘makeup’ and only to be worn by men henceforth?
Aside from being physically more suited to certain tasks (I have no expertise on this, but I’m assuming men have stronger builds), these small appendages associated with ‘gender roles’ are all based upon the decisions that we, as stupid, fallible, impermanent humans made. Like I mentioned above, it wasn’t even until the last century or so that pink became a girl’s thing. It used to be blue. At some point, someone changed it, and now it has become the norm.
Humans make decisions. Humans change their decisions. If no one ever changes anything, nothing ever changes.
YOU have lived long enough to know what current society expects. YOU have lived long enough to know what violations of society’s expectations implies. YOU have lived long enough to decide whether you want to go with the flow or not.
This means nothing to a little kid who doesn’t even know that girls and boys are physiologically different. As a little girl, I chilled out with my neighbor’s little boy playing with transformers and watching ninja turtles. My parents shaved my head once (no clue why, and no memory of it). I dressed my little brother in my clothes.
If you establish a social norm within your household and let the child grow up in that environment, e.g. if everyone in the family wears dresses and does their nails daily, then I would say that would have an external effect on what the child perceives to be normal and ‘force’ them to adopt this as a norm. If it’s just once in a while for fun, it’s not going to do anything. Nooooothing.
I know you all want to cry and complain, but that’s really what’s going to happen. Nothing.
Also, instead of worrying about this child’s sexual future, why not put all of your concerns and energies into making sure all these kids are productive members of society? Really, whatever your beliefs on it, there are much, much bigger issues in the world. Why not perform field research? Are doctors with pink toenails more or less effective at curing patients than doctors with unpainted toenails?
Get your genitals out of your heads and think about something greater than yourselves. Did you know? You’re all lucky, lucky bastards to be worrying about something like this. Why not consider that, regardless of your child’s future gender identity, your child might not even have the luxury to worry about this?
And I’m not talking about curing cancer or flying to Mars or World Peace–What if your kids are going to have trouble getting clean water to drink? When your kids are going into debt covering the costs of their aging parents (YOU) suffering from the Diabetes epedemic?
When that time comes, and you’re living off insulin shots and whatever becomes of medicare, are you going to question whether your child is wearing a skirt or pants?
Very interesting ideas! I’ll be back for your new articles!